Tuesday, November 15, 2011

Visual Identity

What does it taste like?
The drink is based on the easily replicated formula for the Bluth family's "original" Frozen Banana. Coming in a variety of flavors that compliment the taste of banana, such as chocolate, strawberry, and peanut butter. The drink is similar to a smoothie in nature.
For whom is it designed?
The drink is designed for everyone in mind, as long as they don't have the allergies associated with the added flavors... or the original flavor.
What sort of mood or feeling does it convey?
Here at the Bluth company, we want you to be able to enjoy our "Original" Banarama drink (pronounced ban-uh ram-uh) on any occasion, especially one that is relaxing and care free... but maybe not on a very warm day. That might not be a good idea.
Whom do you get to pretend you are and how do you feel when you drink it?
When drinking the Banarama, one can feel a sense of accomplishment, similar to a business man who successfully conned the government of the country he resides in.